If you are going this route you will have to do one of two things (or both).
Especially if you are not familiar with website design or coding, this will save you time and money in the long run.
The best online dating site software out there is Ska Date.
It's the best because it's constantly updated and improved to make sure you are offering your visitors the absolute best technology.
It also has a very advanced mobile App component that you can add-on. Complete with advanced features and tools like video chat, mobile messaging, flirting and user email.
For example Miami Pet Lovers or Orange County Singles.
When you choose a small niche and then make the site free; it becomes easier to attract singles that are eager to join.
If you follow these steps you will be ahead of lots of folks that just jump right in.
This is by no means a full complete lis of things to do..i regularly update this post as things change or when i learn new tips. My goal is to outline as much as I can here to give you the right tools and resources to get your dating website up and running; and give you a few things to consider in terms of establishing a brand for your business.
If you just want a quick snapshot of what you need here it is.