By Judith Silverstein, Michael Lasky In addition to displaying a screen name, many online-dating sites allow you to display a phrase, called a tagline.Some sites, such as Match.com, let you choose a long screen name and a long tagline.This feature can cause some serious embarrassment if you aren’t careful (see the section “Checking how your tagline gets displayed” for the scoop). For example, say that you started your essay like 50 percent of all postings: “I’m youthful, spirited, happy, healthy . The first purpose of a tagline is to quickly say something about yourself that invites a person to look further. But what if you’re not a skydiver and not even interested in being one? A funny line can be a great icebreaker, and you don’t have to be particularly funny to write funny.
The sites that allow long taglines don’t always display the entire line in search results.
Sometimes only a limited number of letters gets posted on a search.
You’ve only got a couple of seconds to make a lasting impression. Think about this, dear friends - When you scan the profiles over your rare coffee break - which ones grab your 7 1/2 spare minutes?
Now imagine you’re the guy on the other end of the mouse - you know - the hot one you were just peeking at.
I know you’re just glancing at the pictures in the catalog, but don’t the Headlines make you want to Click?
This guy shows a playful and light personality that seems to match the mischievous grin in his profile pic. Do you notice how this headline not only uses a little humor, but it targets a certain kind of lady. Hardy would like to meet an avid reader, or perhaps his dream girl is an adventurer with a passion for nostalgia.
Do a search on your site to see which is more prominent — taglines or screen names. Likewise, in the world of online dating, your goal is to present yourself in a way that tends to attract the right kind of person, not every available prospect.
The obvious first step is to think about the kind of match you want.
This is your first impression — the cover of the book, the opening sentence, the hook.
Here are a few examples from current profiles on a popular site: Now be honest, do any of these headlines intrigue you, or make you want to know more about the person? My dating profile led with a quote instead of a position description. It has content (what the quote actually says), it has tone (beautiful, funny, sarcastic, solemn), it reveals something important about you in relation to the author (a Homer Simpson quote says something different to an Anais Nin quote), and it attracts someone who has a similar cultural or literary taste (again Homer Simpson vs Anais Nin).
You whispered something to the person next to you, and at the end of the chain, you compared what you started with to what the last person heard. You may notice a bit of Telephone in how your tagline gets posted.